Worldwide Graphic Design: Scandinavia

In this new series, zeixs presents contemporary graphic design from different parts of the world. The first two volumes are dedicated to Scandinavia and Latin America.
Even though during the last decades globalization seems to have resulted in the different cultures and societies moving closer together, and even though communication and cultural exchange has increased, many regional designs still retain distinctive characteristics.

Scandinavia

Not surprisingly, many of the designs from Scandinavia display mainly cold and muted colours. The works exhibit just the kind of aloofness you would expect from northern temper. Compared to the Latin-American designs for instance, they seem rather restrained, but always with an appealing elegance and simplicity. The works display clear and controlled outlines and shapes. Innovation and imagination appear well organized. Most of the designs showcase the sometimes chilly accuracy of the Scandinavian style. This is just another proof that design and art are always influenced by the environment in which they are created.

These particularities have been captured in this compilation of exceptional works from such diverse categories as poster design, advertising, and illustrations.